Turkish national carrier to be renamed 'Türkiye' airline

Turkey is set to rebrand its national carrier as “Türkiye Hava Yolları” instead of “Turkish Airlines,” President Recep Tayyip Erdoğan announced on Tuesday, as part of an effort by the leader to have his country’s name known as “Türkiye” instead of “Turkey.”

Turkish Foreign Minister Mevlüt Çavuşoğlu earlier this month sent a letter to the United Nations formally requesting for the country to be referred to as “Turkiye,”state-run Anadolu news agency reported. The move is seen as part of a push by Ankara to rebrand the country and dissociate its name from the bird, turkey, and negative connotations linked to it

“Türkiye Hava Yolları (airlines) will be inscribed on the bodies of our planes instead of Turkish Airlines,”T24 news site cited Erdoğan as saying during a ceremony marking the launch of  communications satellite Türksat 5B.

“Turkey no longer exists. It is Türkiye,” he said.

The United Nations, NATO and some high-ranking dignitaries visiting Turkey have recognized the country’s name change.

Turkey’s rebranding efforts campaign began in December, amid soaring inflation and an economic downturn, Erdoğan issued a memorandum asking other countries to use the name Türkiye.

Export products were also ordered to be labelled "Made in Türkiye" and state agencies began using the name in official documents.

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